Global Product Marketing IV/V
$152,000 - $208,500 USD yearly
Originally posted 6 November 2026 by the employer.
About the role
This role leads global product marketing activities to develop complex business plans, assess market penetration, and drive product positioning across semiconductor equipment portfolios.
What you'll do
- Develop complex business and marketing plans, evaluate market penetration, and establish product positioning to support revenue and market share targets.
- Recommend investment decisions for new product development and manage product release through the end of the product life cycle.
- Conduct complex competitive analysis for specific products and product lines, including driving Red Team Analysis.
- Assist with pricing strategies to support market share and profit margins while developing marketing tools for product introductions.
- Partner with Engineering, Manufacturing, and Sales to define new products, enhance existing offerings, and communicate market requirements.
- Support field teams to align account strategies and optimize opportunities for account partnership and penetration.
What you'll need
- Deep expertise in product marketing or a related specialized field within the semiconductor or technology sector.
- Demonstrated experience conducting competitive analysis and developing pricing strategies for complex product lines.
- Proven track record managing the release and commercialization of complex technical products through the product life cycle.
- Experience collaborating across engineering, manufacturing, and sales teams to guide product development decisions.
- Ability to analyze business challenges, recommend process improvements, and resolve complex issues using structured analytical methods.
Skills: product marketing, pricing strategy, competitive analysis, product positioning, product lifecycle
More semiconductor jobs: Applied Materials jobs · Santa Clara jobs
This role has been open 0 days — well below the 53-day median for Product Marketing roles.
Product Marketing · Manufacturing Equipment
|
Open roles in category
32
|
Median days open
53 d
|
Category median salary (all employers)
$194k
|
See the full market breakdown ▾Category comparison, skills in demand, and who else is hiring
| Metric | Applied Materials | All employers we track in this specialty (32 roles · 10 employers) |
|---|---|---|
| Open roles in this specialty | 8 | 32 |
| Median days open | 56 d | 53 d (+3 d vs this employer) |
| Median salary (USD postings) | — | $194k |
Skills observed across this category: product marketing, pricing strategy, competitive analysis, product positioning, product lifecycle
Who's hiring in this category
- KLA Corporation · 11 open roles · median 55 d
- Applied Materials (this employer) · 8 open roles · median 100 d
- ASM International · 2 open roles · median 56 d
- FormFactor · 2 open roles · median 45 d
- Keysight Technologies · 2 open roles · median 64 d
- Teradyne · 2 open roles · median 17 d
How we counted: 32 open Product Marketing (Manufacturing Equipment) roles from 10 employers tracked in the SemiconductorJobs index, counted 6 Nov 2026. Specialty figures count only roles carrying this exact specialty label, so an employer's related work in neighbouring specialties is not included there. Figures refresh nightly.