Senior Director, Global Product Marketing - Gloucester, MA, United States

Originally posted 17 September 2026 by the employer — open 1 day.

About the role

This role provides leadership and direction through senior managers to ensure the overall marketing function effectively meets the organization’s strategic goals for multiple broad functional areas.

What you'll do

• Direct the development of market requirements for specific products or product lines, including product strategy definition, requirement analysis, technology product roadmaps, and pricing.
• Lead effective marketing and cross-functional teams across multiple broad functional areas.
• Direct the development of business plans, assess market penetration and product positioning to drive competitive advantage, revenue, and market share.
• Direct competitive analysis of specific products or product lines by monitoring market research, competitive activity, and identifying customer needs.
• Establish pricing strategies to build and protect market share while enhancing profit margins.
• Drive and execute effective interface with engineering, manufacturing, and sales to develop new products and enhance existing products.

What you'll need

• Broad and comprehensive understanding of different systems, theories, and practices, as well as the changing business environment.
• In-depth knowledge of own segment/function, business, and commercial expertise.
• Experience leading a business unit, department, or sub-function, generally through multiple levels of managers of diverse activities.
• Ability to evaluate key business challenges and direct the development of new or innovative solutions.
• Capability to influence and negotiate at the top executive levels.
• Understanding of Applied Materials global Standards of Business Conduct and compliance with these standards.

Skills: market requirements, product strategy, pricing strategies, competitive analysis, go-to-market