Product Marketing Engineer | Protection Diodes - Dallas, TX, United States

Originally posted 5 June 2026 by the employer.

About the role

The Product Marketing Engineer is responsible for developing business plans, marketing strategy, and forecasts for assigned product lines while maintaining the status of customer requirements for existing and future products. This role focuses on the Protection Diodes product line to identify, evaluate, and recommend marketing opportunities.

What you'll do

- Drive DINs to DWINs to grow net revenue while maintaining profitability. - Maintain relationships with tier one customers and account managers to identify and understand opportunities. - Develop product positioning and messaging that differentiates products in the market and uncover adjacent markets and customers. - Plan, manage, and execute marketing activities across the life cycle of new products (Pre RTM, at RTM, and post RTM). - Review the competitive landscape and build strategies to address portfolio gaps. - Interface with customers and field sales/applications teams to support DINs, track pricing escalations, coordinate customer visits, and handle sampling activity.

What you'll need

- Bachelor's degree in electrical engineering. - 3+ years of relevant experience.

Skills: product requirements, marketing opportunities, product positioning, competitive landscape, marketing activities