Product Marketing Engineer - Plano, TX, United States
Originally posted 2 June 2026 by the employer.
Drive go-to-market strategy and design-wins for digital isolators and gate drivers in AI server, automotive EV, and telecom power applications.
About the role
As a Product Marketing Engineer in the Power Management Product Division, you will manage commercial strategy and technical market intelligence for isolation products in the US. The role focuses on driving design-in and design-wins across AI server, automotive EV, industrial, and telecom power applications.
What you'll do
- Implement go-to-market strategy in the US to achieve isolation revenue growth targets and market share. - Engage directly with US customers, channel partners, FAEs, and sales teams to promote isolation products and collect technical requirements. - Track design sockets and secure opportunities through design-in and design-win stages. - Support RFIs, pricing models, and regional business planning activities. - Coordinate with cross-functional teams including design, quality, and manufacturing groups. - Facilitate new product releases and campaigns through marketing collaterals.
What you'll need
- Bachelor's degree in electrical engineering, marketing, or a related field. - Experience merging technical depth with commercial strategy. - Demonstrated background in market analysis, business case development, and competitive positioning. - Professional communication and technical presentation skills.
Nice to have
- 3+ years of semiconductor industry experience in a similar product marketing role. - Experience with digital isolators, gate drivers, or industrial and automotive systems. - Experience with international customer engagement. - Bilingual proficiency in English and Chinese.
Skills: product marketing, power management, isolation products, go-to-market strategy, design-in