Director, Product Marketing - Milpitas, CA, United States
$199,300 - $348,800 USD yearly
Originally posted 1 July 2026 by the employer.
Lead global product strategy, pricing, and lifecycle execution for the Axion product line.
About the role
The Director, Product Marketing is responsible for defining and driving global product strategy, market positioning, and business performance. This role owns end-to-end product marketing strategy for the Axion product line, including market analysis, customer engagement, product roadmap influence, pricing strategy, and commercial execution.
What you'll do
- Own full business strategy and performance for the Axion product line, including revenue growth, market share, profitability, and product roadmap alignment. - Lead market segmentation, customer insights, and competitive analysis across Logic/Foundry, DRAM, 3D NAND, and advanced packaging segments. - Drive strategic customer relationships, executive-level customer engagements, adoption, and account-level expansion plans. - Manage the full product lifecycle from concept through end-of-life, supporting new product introduction (NPI), beta programs, and customer validation. - Own value-based pricing strategies, commercialization plans, demand forecasting, and business case development. - Partner with engineering, applications, manufacturing, and sales to influence development of algorithms, software, and machine learning capabilities.
What you'll need
- Bachelor’s degree with 15+ years, Master’s with 12+ years, or PhD with 8+ years of relevant experience. - Experience in product marketing, product management, or business leadership within the semiconductor or related industries. - Demonstrated track record of driving product strategy, product positioning, and commercialization for complex technical products.
Nice to have
- Knowledge of semiconductor manufacturing processes including Logic/Foundry, DRAM, 3D NAND, and advanced packaging. - Experience with process integration, metrology, or yield improvement solutions. - Technical background in algorithms, software, or machine learning-based products in semiconductor equipment. - Experience managing global cross-functional teams and customer-facing engagements at executive or strategic levels.
Skills: product strategy, market positioning, business performance, market analysis, customer engagement
This role has been open 111 days — well above the 72-day median for Product Marketing roles.
Product Marketing · Manufacturing Equipment
|
Open roles in category
36
|
Median days open
72 d
|
Median salary
$189k
|
See the full market breakdown ▾Category comparison, skills in demand, and who else is hiring
| Metric | KLA Corporation | All employers we track in this specialty (36 roles · 10 employers) |
|---|---|---|
| Open roles in this specialty | 10 | 36 |
| Median days open | 32 d | 72 d (−40 d vs this employer) |
| Median salary (USD postings) | — | $189k |
Skills observed across this category: product strategy, market positioning, business performance, market analysis, customer engagement
Who's hiring in this category
- KLA Corporation (this employer) · 12 open roles · median 36 d
- Applied Materials · 9 open roles · median 104 d
- ASM International · 3 open roles · median 74 d
- Lam Research · 3 open roles · median 125 d
- FormFactor · 2 open roles · median 72 d
- Keysight Technologies · 2 open roles · median 48 d
How we counted: 36 open Product Marketing (Manufacturing Equipment) roles from 10 employers tracked in the SemiconductorJobs index, counted 21 Oct 2026. Specialty figures count only roles carrying this exact specialty label, so an employer's related work in neighbouring specialties is not included there. Figures refresh nightly.