About the role
This role involves driving demand generation, sales enablement, and partner marketing initiatives across onsemi's distribution ecosystem in Asia Pacific and Greater China.
What you'll do
- Drive onsemi's channel marketing strategy across APAC and Greater China, aligning partner programs with corporate objectives.
- Develop and execute integrated marketing campaigns, including new product introduction (NPI) launches and digital marketing programs.
- Plan and support regional trade shows, industry events, roadshows, and customer-facing marketing activities.
- Organize technical seminars, training programs, webinars, and partner education initiatives to increase awareness and adoption of onsemi solutions.
- Coordinate resources across Corporate Marketing, Business Units, Sales, and partner organizations to ensure successful execution of marketing initiatives.
- Define key performance indicators (KPIs) and measure the effectiveness of marketing investments and demand generation activities.
What you'll need
- Bachelor’s degree in engineering, business, Marketing, or related discipline.
- 6-10 years of experience in Corporate Marketing, Product Marketing, Business Development, or similar fields.
- Proven success in strategizing and executing B2B digital marketing campaigns.
- Expertise in establishing relationships and influencing stakeholders across all levels.
- Strong project management and organizational skills with the ability to meet tight deadlines.
- Proficiency with various e-mail, calendar, and meeting management tools/technology and Microsoft Office applications including Excel, PowerPoint, Word.
Nice to have
- B2B Marketing experience within the semiconductor industry or electronics component distributors.
Skills: Channel Marketing, demand generation, sales enablement, partner marketing, new product introduction, intelligent power and sensing solutions
More semiconductor jobs: onsemi jobs · China jobs
First seen in our index 94 days ago, well above the 52-day median for Product Marketing roles.
Product Marketing · Power Management
|
Open roles in category
60
|
Median days since first seen
52 d
|
Category median salary (all employers)
$155k
|
See the full market breakdown ▾Category comparison, skills in demand, and who else is hiring
| Metric | onsemi | All employers we track in this specialty (60 roles · 11 employers) |
|---|---|---|
| Open roles in this specialty | 8 | 60 |
| Median days since first seen | 92 d | 52 d (−40 d vs this employer) |
| Median salary (USD postings) | n/a | $155k |
Skills observed across this category: Channel Marketing, demand generation, sales enablement, partner marketing, new product introduction, intelligent power and sensing solutions
Who's hiring in this category
- Renesas Electronics · 18 open roles · median 23 d
- onsemi (this employer) · 8 open roles · median 92 d
- Texas Instruments · 7 open roles · median 42 d
- Monolithic Power Systems · 6 open roles · median 88 d
- Infineon Technologies · 5 open roles · median 45 d
- STMicroelectronics · 5 open roles · median 106 d
How we counted: 60 open Product Marketing (Power Management) roles from 11 employers tracked in the SemiconductorJobs index, counted 13 Nov 2026. Specialty figures count only roles carrying this exact specialty label, so an employer's related work in neighbouring specialties is not included there. Days are counted from when our index first saw each posting, not from the employer's original posting date.