Sr. Manager, Product Marketing - Industrial & Embedded IoT

Originally posted 26 October 2026 by the employer.

About the role

Qualcomm’s Industrial and Embedded IoT (IE-IoT) team is seeking a Product Marketing lead to direct global marketing initiatives across Industrial AI processors and industrial connectivity business lines. The role owns end-to-end go-to-market strategy and execution across product messaging, asset creation, and campaigns.

What you'll do

- Own full-funnel marketing strategy and execution for new product launches, including messaging, asset creation, and global campaign activation. - Drive industrial vertical marketing efforts by developing thought leadership content and messaging to build awareness, preference, and conversion. - Lead cross-functional marketing teams across developer, digital, partner, brand marketing, and PR/AR to meet business unit goals. - Partner with product management, engineering, sales, and regional teams to run strategic initiatives throughout the product lifecycle. - Direct major event marketing and demo strategies to showcase edge AI and connectivity solutions. - Define marketing project plans, milestones, and success metrics while proactively mitigating execution risks.

What you'll need

- Bachelor's degree and 4+ years of Product Marketing, Marketing, Business, Engineering, Communications, or related experience (or Associate's degree and 6+ years, or High School Diploma and 8+ years). - Experience leading product marketing initiatives or campaigns. - Ability to work onsite in San Diego 5 days a week.

Nice to have

- Bachelor’s degree in marketing, engineering, business, or a related field; MBA with technical background. - 8 years of experience in product marketing, go-to-market strategy, or related roles within a technology company. - Experience marketing semiconductor, platform, or embedded technology solutions to industrial, enterprise, or B2B audiences. - Understanding of industrial IoT, edge AI, and connected device ecosystems, with hands-on experience in industrial or manufacturing verticals. - Proficiency in PowerPoint for developing presentations and marketing collateral. - Demonstrated ability to lead cross-functional teams and manage complex, multi-stakeholder initiatives in a global environment.

Skills: product marketing, go-to-market, Industrial IoT, Edge AI, campaigns