Senior Manager - Product Marketing - AZ - Chandler, United States
Originally posted 3 October 2026 by the employer.
Define the future of automotive wireless SoCs spanning Bluetooth Low Energy and Ultra-Wideband.
About the role
This role involves owning the product strategy, requirements, and business planning for Microchip's automotive wireless SoC portfolio.
What you'll do
- Own product business plans, product requirements documents, and competitive positioning for automotive wireless SoCs.
- Build and maintain a data-driven product roadmap informed by customer needs, competitive dynamics, and technology evolution.
- Conduct ongoing competitive analysis of automotive wireless solutions.
- Actively participate in industry standards bodies and consortia (e.g., Car Connectivity Consortium, Bluetooth SIG, FiRa).
- Partner with worldwide automotive sales, field application engineers, and regional business development teams to support customer engagements.
What you'll need
- Bachelor’s degree in electrical engineering, Computer Engineering, Computer Science, or a related technical field.
- 15+ years of relevant experience in semiconductor product marketing or product management, with hands-on experience defining wireless SoC or RF IC products (BLE, UWB, Wi-Fi, SubGHz, or similar).
- Proven track record of driving business, generating new revenue and releasing new products to market.
- Experience driving new product definition and product business plans.
- Demonstrated ability to engage at a technical level with architecture, design and applications.
- Familiarity with the competitive landscape in automotive connectivity semiconductors.
- Strong financial acumen, comfortable with revenue modeling, forecasting, margin analysis for semiconductor product lines.
Nice to have
- Direct experience in vehicle access, digital key, PEPS, or automotive body electronics product ecosystems.
- Experience managing product portfolios that span multiple technologies.
- Familiar with industry standards bodies and alliances.
- MSEE, MSCS, or equivalent technical degree; MBA is a plus.
Skills: product strategy, product requirements, automotive wireless SoC, Bluetooth Low Energy, Ultra-Wideband
This role has been open 0 days — well below the 42-day median for Product Marketing roles.
Product Marketing · Automotive IC
|
Open roles in category
66
|
Median days open
42 d
|
Median salary
—
|
See the full market breakdown ▾Category comparison, skills in demand, and who else is hiring
| Metric | Microchip Technology | All employers we track in this specialty (66 roles · 14 employers) |
|---|---|---|
| Open roles in this specialty | 4 | 66 |
| Median days open | 102 d | 42 d (+60 d vs this employer) |
| Median salary (USD postings) | — | — |
Skills observed across this category: product strategy, product requirements, automotive wireless SoC, Bluetooth Low Energy, Ultra-Wideband
Who's hiring in this category
- Renesas Electronics · 26 open roles · median 23 d
- Infineon Technologies · 8 open roles · median 32 d
- onsemi · 8 open roles · median 53 d
- Microchip Technology (this employer) · 4 open roles · median 105 d
- NXP Semiconductors · 4 open roles · median 53 d
- AMD · 3 open roles · median 194 d
How we counted: 66 open Product Marketing (Automotive IC) roles from 14 employers tracked in the SemiconductorJobs index, counted 3 Oct 2026. Specialty figures count only roles carrying this exact specialty label, so an employer's related work in neighbouring specialties is not included there. Figures refresh nightly.