Product Marketing Manager - Milpitas, CA, United States
MKS Instruments
Milpitas, CA, United States
1 month ago
Product & Program Management
$130,000 - $200,000 USD yearly
Originally posted 11 September 2026 by the employer.
Drive business performance for multi-photon and bio-imaging product lines.
About the role
As a Product Marketing Manager, you will partner with Engineering, Operations, Sales, and Customers to drive the business performance of the multi-photon and bio-imaging product lines.
What you'll do
- Define and communicate product line strategy and product roadmap, including defining requirements and business cases for new products.
- Forecast product line volumes, revenue, and margins, with sales and operations input.
- Develop an understanding of market segmentation, application and customer needs, competition, market trends, and dynamics to support strategies to target new opportunities and threats.
- Manage the product lifecycle, including leading decisions for product changes, new models, resource priorities, and eventual model obsolescence.
- Create and convey messaging and content for marketing materials including advertisements, datasheets, tradeshows, website, PR, product memos, newsletters, and collateral.
- Support sales to win new business and orders, which will include presenting at conferences and assisting with tradeshows.
What you'll need
- Bachelor's degree (or higher) in Engineering or Science.
- 5+ years of product marketing or product management experience with technical products (imaging, lasers, photonics, or optics).
- Strategic thinker and planner while adept at tactical decisions and requirements of the role.
- Strong verbal and written communication skills.
- Team player who works well in complex cross-functional global situations.
Skills: product line volumes, market segmentation, product lifecycle, marketing materials, sales support
MKS Instruments
Milpitas, CA, United States
On-site
$130,000 - $200,000 USD yearly
1 month ago