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MKS Instruments

Product Marketing Manager - Milpitas, CA, United States

MKS Instruments Milpitas, CA, United States 1 month ago
Product & Program Management

$130,000 - $200,000 USD yearly

Originally posted 11 September 2026 by the employer.

Drive business performance for multi-photon and bio-imaging product lines.

About the role

As a Product Marketing Manager, you will partner with Engineering, Operations, Sales, and Customers to drive the business performance of the multi-photon and bio-imaging product lines.

What you'll do

  • Define and communicate product line strategy and product roadmap, including defining requirements and business cases for new products.
  • Forecast product line volumes, revenue, and margins, with sales and operations input.
  • Develop an understanding of market segmentation, application and customer needs, competition, market trends, and dynamics to support strategies to target new opportunities and threats.
  • Manage the product lifecycle, including leading decisions for product changes, new models, resource priorities, and eventual model obsolescence.
  • Create and convey messaging and content for marketing materials including advertisements, datasheets, tradeshows, website, PR, product memos, newsletters, and collateral.
  • Support sales to win new business and orders, which will include presenting at conferences and assisting with tradeshows.

What you'll need

  • Bachelor's degree (or higher) in Engineering or Science.
  • 5+ years of product marketing or product management experience with technical products (imaging, lasers, photonics, or optics).
  • Strategic thinker and planner while adept at tactical decisions and requirements of the role.
  • Strong verbal and written communication skills.
  • Team player who works well in complex cross-functional global situations.

Skills: product line volumes, market segmentation, product lifecycle, marketing materials, sales support

MKS Instruments

MKS Instruments

Apply now
Milpitas, CA, United States
On-site
$130,000 - $200,000 USD yearly
1 month ago

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