Originally posted 1 October 2026 by the employer.
About the role
The Product Marketing Engineer (PME) develops business plans, marketing strategy, and forecasts for assigned product lines, maintaining current customer requirements for existing and future products.
What you'll do
- Drive DINs to DWINs to grow NR while maintaining profitability
- Develop product positioning and messaging that differentiates products in the market
- Plan, manage, and execute all marketing activities during the life cycle of a new product
- Review competitive landscape and build strategies to address gaps
- Interface with customers and TI field sales/applications to support DINs
- Follow up weekly and monthly on opportunities, including price escalations, customer visits, and sampling activity
- Collaborate and communicate product strategies to cross-functional teams
What you'll need
- Bachelor's degree in electrical engineering
- 10 years of relevant experience
Nice to have
- Ability to establish strong relationships with key stakeholders
- Strong verbal and written communication skills
- Ability to quickly ramp on new systems and processes
- Demonstrated strong interpersonal, analytical and problem-solving skills
- Ability to work in teams and collaborate effectively with people in different functions
- Ability to take the initiative and drive for results
- Strong time management skills that enable on-time project delivery
Skills: product positioning, market analysis, customer interface, product lifecycle, competitive landscape
This role has been open 8 days — well below the 32-day median for Product Marketing roles.
Product Marketing · Power Management
|
Open roles in category
62
|
Median days open
32 d
|
Median salary
$163k
|
See the full market breakdown ▾Category comparison, skills in demand, and who else is hiring
| Metric | Texas Instruments | All employers we track in this specialty (62 roles · 13 employers) |
|---|---|---|
| Open roles in this specialty | 3 | 62 |
| Median days open | 102 d | 32 d (+70 d vs this employer) |
| Median salary (USD postings) | — | $163k |
Skills observed across this category: product positioning, market analysis, customer interface, product lifecycle, competitive landscape
Who's hiring in this category
- Renesas Electronics · 14 open roles · median 16 d
- Infineon Technologies · 10 open roles · median 13 d
- onsemi · 9 open roles · median 59 d
- Monolithic Power Systems · 7 open roles · median 55 d
- STMicroelectronics · 5 open roles · median 71 d
- Texas Instruments (this employer) · 4 open roles · median 66 d
How we counted: 62 open Product Marketing (Power Management) roles from 13 employers tracked in the SemiconductorJobs index, counted 9 Oct 2026. Specialty figures count only roles carrying this exact specialty label, so an employer's related work in neighbouring specialties is not included there. Figures refresh nightly.
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