Lead Product Marketing Manager - US - CA - San Jose, United States
$170,000 - $200,000 USD yearly
Originally posted 5 October 2026 by the employer.
This role focuses on Veeco's laser anneal platforms.
About the role
This role involves developing business, product, and marketing plans for Veeco's award-winning laser anneal platforms. You will collaborate with cross-functional groups to create product roadmaps, market penetration strategies, and product positioning.
What you'll do
- Develop business and marketing plans, and assess strategies for market penetration and product positioning.
- Collaborate with Engineering, Manufacturing, and Sales to develop new products and enhance existing products.
- Understand technical and business aspects of customer device roadmaps/environments and assist with strategy development.
- Drive competitive analysis for specific product lines.
- Contribute to pricing scenarios to build and protect market share and enhance profit margins.
- Maintain working knowledge of laser anneal systems process and hardware.
What you'll need
- BS Degree in Physics or Engineering with a minimum of 12 years of relevant experience; or MS with 10 years; or PhD with 5 years.
- Experience with Tier 1 semiconductor customers.
- Demonstrated history of success in positioning and launching semiconductor capital equipment products.
- Proven ability to influence cross-functional teams without formal authority.
Nice to have
- Semiconductor device knowledge and module process integration experience in logic and/or memory fabrication.
- Understanding of Rapid Thermal Processing (RTP)/Implant/Diffusion process.
Skills: business & marketing plans, market penetration, product positioning, product roadmaps, revenue
This role has been open 0 days — well below the 68-day median for Product Marketing roles.
Product Marketing · Manufacturing Equipment
|
Open roles in category
32
|
Median days open
68 d
|
Median salary
$194k
|
See the full market breakdown ▾Category comparison, skills in demand, and who else is hiring
| Metric | Veeco Instruments | All employers we track in this specialty (32 roles · 9 employers) |
|---|---|---|
| Open roles in this specialty | 2 | 32 |
| Median days open | 25 d | 68 d (−43 d vs this employer) |
| Median salary (USD postings) | — | $194k |
Skills observed across this category: business & marketing plans, market penetration, product positioning, product roadmaps, revenue
Who's hiring in this category
- KLA Corporation · 11 open roles · median 47 d
- Applied Materials · 8 open roles · median 93 d
- ASM International · 4 open roles · median 63 d
- Lam Research · 3 open roles · median 110 d
- FormFactor · 2 open roles · median 57 d
- Entegris · 1 open role · median 20 d
How we counted: 32 open Product Marketing (Manufacturing Equipment) roles from 9 employers tracked in the SemiconductorJobs index, counted 6 Oct 2026. Specialty figures count only roles carrying this exact specialty label, so an employer's related work in neighbouring specialties is not included there. Figures refresh nightly.